The Philosophy of Rhetoric
SIU Press, 1988 - 423 sivua
Here, after a quarter century of additional study and reflection, Bitzer presents a new critical edition of George Campbell’s classic. Bitzer provides a more complete review and assessment of Campbell’s work, giving particular emphasis to Campbell’s theological views, which he demonstrates played an important part in Campbell’s overall view of reasoning, feeling, and moral and religious truth. The Rhetoric is widely regarded as the most important statement of a theory of rhetoric produced in the 18th century. Its importance lies, in part, in the fact that the theory is informed by the leading assumptions and themes of the Scottish Enlightenment—the prevailing empiricism, the theory of the association of ideas, the effort to explain natural phenomena by reference to principles and processes of human nature. Campbell’s work engages such themes in an attempt to formulate a universal theory of human communication. Campbell attempts to develop his theory by discovering deep principles in human nature that account for all instances and kinds of human communication. He seeks to derive all communication principles and processes empirically. In addition, all statements in discourse that have to do with matters of fact and human affairs are likewise to be empirically derived. Thus, his theory of rhetoric is vastly wider than, and different from, such classical theories as those proposed by Aristotle, Cicero, and Quintilian, whose theories focused on discourse related to civic affairs.
Bitzer shows that, by attempting to elaborate a general theory of rhetoric through empirical procedures, Campbell’s project reveals the limitations of his method. He cannot ground all statements empirically and it is at this point that his theological position comes into play. Inspection of his religious views shows that God’s design of human nature, and God’s revelations to humankind, make moral and spiritual truths known and quite secure to human beings, although not empirically.
Tulokset 1 - 5 kokonaismäärästä 72
204 214 216 VII 256 273 283 285 BOOK III The Discriminating Properties of
Elocution I Of Vivacity as depending on the choice of Words II Of Vivacity as
depending on the number of the Words III Of Vivacity as depending on the
arrangement of ...
The division of mental contents , the nature and role of experiential reasoning ,
the association of ideas and of passions , sympathy , the principle of vivacity : all
of these and other central views Campbell shared with Hume . On philosophical ...
Vivacity . Is our perception of a pencil on the desk a sensation , an idea of
memory , or an idea of imagination ? How do ... Hume answered that the mind
distinguishes among kinds of perceptions by their relative degree of vivacity .
Thus , the ...
Vivacity is unmistakable in its effects . It commands attention and is therefore
prerequisite to nearly every significant mental activity ( 73 , 75 ) . It arouses
emotion : “ passion must be awakened by communicating lively ideas of the
object ” ( 81 ) .
not only do the laws of association govern or describe the behavior of ideas , but
they also provide routes for the transfer of energy or vivacity . Resemblance ,
contiguity , causation , and other relations among ideas can become circuits
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EDITIONS OF THE PHILOSOPHY OF RHETORIC
Of Wit Humour and Ridicule
The Doctrine of the preceding Chapter defended
Of the Nature and Use of the scholastic
Of the Consideration which the Speaker ought
have of the Hearers as such Men in particular
from objects or representations that excite pity
of the Words