Exhibit Labels: An Interpretive ApproachRowman & Littlefield, 4.6.2015 - 300 sivua Beverly Serrell presents the reader with excellent guidelines on the process of exhibit label planning, writing, design, and production. One of the museum field’s leading consultants and label writers, Serrell’s 1996 edition of Exhibit Labels has been a standard in the field since its initial publication. This new edition not only provides expert guidance on the art of label writing for diverse audiences and explores the theoretical and interpretive considerations of placing labels within an exhibition, it also features all new case studies and photographs and thoughts about interpretation in digital media. Exhibit Labels: An Interpretive Approach is a vital reference tool for all museum professionals. |
Sisältö
| 1 | |
| 5 | |
| 7 | |
| 19 | |
Ch03 Types of Labels in Exhibitions | 31 |
Part II CONSIDERING THE AUDIENCE | 47 |
Ch04 Who Is the Audience and What Do They Want? | 49 |
Ch05 Audience Fragmentation | 69 |
Ch13 Making Words and Images Work Together | 166 |
Ch14 Labels That Ask Questions | 178 |
Ch15 Labels for Interactive Exhibits | 190 |
Ch16 Digital Interpretive Devices | 204 |
PartIV TASKS | 231 |
Ch17 Getting Started and Getting It Done | 233 |
Ch18 Evaluation during Development | 244 |
Ch19 Typographic Design | 266 |
Ch06 Selecting the Right Reading Level | 86 |
Ch07 The Number of Words | 97 |
Ch08 Multilingual Labels | 106 |
Ch09 Writing VisitorFriendly Labels | 117 |
Who Is Talking to Me? | 135 |
PartIII ENHANCING THE VISITOR EXPERIENCE | 145 |
Ch11 Hierarchies | 147 |
Ch12 Modalities | 161 |
Ch20 Production and Fabrication | 287 |
Ch21 Evaluation after Opening | 302 |
PartV CONCLUSIONS | 325 |
Ch22 Findings from Research and Evaluation | 327 |
| 331 | |
Figure Credits | 343 |
| 345 | |
Muita painoksia - Näytä kaikki
Exhibit Labels: An Interpretive Approach Beverly Serrell,Katherine Whitney Rajoitettu esikatselu - 2024 |
Exhibit Labels: An Interpretive Approach Beverly Serrell,Katherine Whitney Esikatselu ei käytettävissä - 2024 |
Yleiset termit ja lausekkeet
adults animals answer Aquarium Art Museum artwork asked audience Beverly Serrell big idea body copy Brookfield Zoo captions Center Chicago History Museum color communication create curators Dena’ina Denver Art Museum Detroit Institute diorama editing Education example exhibit design exhibit developers exhibit elements exhibit labels exhibit planners exhibition’s experience Exploratorium feel FIGURE focus groups formative evaluation gallery Getty Getty Center guidelines History Museum images Institute of Arts interactive exhibits interpretive labels iPads Kathleen McLean label text label writers learning styles legible Liberty Science Center look messages multiple Museum Exhibitions Museum of California museum practitioners Natural History Natural History Museum number of words Oakland Museum objects panel people’s person Photo planning prototype QR code questions readers serif Summative Evaluation things tion typefaces types of labels typography visi Visitor Studies visual voice wall wayfinding writing