Magazine MakingViking Press, 1935 - 323 sivua |
Kirjan sisältä
Tulokset 1 - 3 kokonaismäärästä 20
Sivu 13
... expensive paper ( unless , as already stated , one is content with black - and - white draw- ings ) but they involve the salary of a special expert in " lay- out , " the writing of captions - carefully planned to fit the space and ...
... expensive paper ( unless , as already stated , one is content with black - and - white draw- ings ) but they involve the salary of a special expert in " lay- out , " the writing of captions - carefully planned to fit the space and ...
Sivu 66
... expensive , and useless blunders . I have known a magazine to send broad- cast to newspapers , expensive mats ( i.e. , matrices ) of a carica- ture of a famous author , practically all of which were wasted because they were the wrong ...
... expensive , and useless blunders . I have known a magazine to send broad- cast to newspapers , expensive mats ( i.e. , matrices ) of a carica- ture of a famous author , practically all of which were wasted because they were the wrong ...
Sivu 67
... expensive . Of the finer mechanical processes , photogravure is also too expensive for ordinary commercial use , as it is capable of only a few thousand impressions per plate . This is sufficient only for a small edition of a de luxe ...
... expensive . Of the finer mechanical processes , photogravure is also too expensive for ordinary commercial use , as it is capable of only a few thousand impressions per plate . This is sufficient only for a small edition of a de luxe ...
Sisältö
Economic Basis of the Magazine | 3 |
The Organization of a Magazine Staff | 14 |
Editor and Printer | 41 |
Tekijänoikeudet | |
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advertising American magazine appear Atlantic Monthly blunders book review century CHAPTER characters circulation manager color column copy copy-reader correct cost criticism deal editing editorial office electrotype engraver error expensive frequently give H. L. Mencken half-tone hand ideas illustrations important inch interest issue journals keep kind Kingsport lay-out less letters linotype literary editor live type machine magazine editor magazine's manu manuscript mass matter methods modern monotype movable types newspaper newsstand sales once ordinary paper periodicals Pica plates possible practice printed printer problem profit proof proof-reader publishing readers releases Robert Underwood Johnson rule S. S. McClure Saturday Evening Post script sheet sometimes sort space spelling staff story subscribers subscription list success tion typewriter typographical usually Walter Hines Page weekly words writing written York York magazine zine