Magazine Making, Nide 10Viking Press, 1931 - 323 sivua |
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Sivu 30
... manager will make a practice of paying the impecunious race of authors with the utmost promptness , thus building up a great deal of good will at no extra ... MANAGER The circulation manager is concerned primarily with 30 Magazine Making.
... manager will make a practice of paying the impecunious race of authors with the utmost promptness , thus building up a great deal of good will at no extra ... MANAGER The circulation manager is concerned primarily with 30 Magazine Making.
Sivu 31
John Bakeless. THE CIRCULATION MANAGER The circulation manager is concerned primarily with keep- ing the number of subscribers at the desired maximum , or with increasing it until it reaches that maximum - often a task which lasts over ...
John Bakeless. THE CIRCULATION MANAGER The circulation manager is concerned primarily with keep- ing the number of subscribers at the desired maximum , or with increasing it until it reaches that maximum - often a task which lasts over ...
Sivu 320
... Manager . See Advertising manager , Business manager , Circulation man- ager , Office manager Managing editor , 27-28 , 113 ff . Manchester Guardian , 72 , 145 Manly , John Matthews , 123 Manuel Typographique , 48 Manufacturers , 35 ...
... Manager . See Advertising manager , Business manager , Circulation man- ager , Office manager Managing editor , 27-28 , 113 ff . Manchester Guardian , 72 , 145 Manly , John Matthews , 123 Manuel Typographique , 48 Manufacturers , 35 ...
Sisältö
Economic Basis of the Magazine | 3 |
The Organization of a Magazine Staff | 14 |
Editor and Printer | 41 |
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advertising American magazines appear Atlantic Monthly blunders book review century CHAPTER characters circulation manager color column copy copy-reader correct cost criticism deal editing editorial office electrotype engraver error frequently give H. L. Mencken half-tone hand ideas illustrations important inch interest issue journals keep kind lay-out less letters linotype literary editor live type machine magazine editor magazine's manu manuscript mass matter methods modern monotype movable types newspaper newsstand sales once ordinary paper periodicals photo-engraving Pica plates possible practice printed printer problem profit proof proof-reader publishing readers releases Remembered Yesterdays Robert Underwood Johnson rule S. S. McClure Saturday Evening Post script sheet sometimes sort space spelling staff story subscribers success tion typewriter typographical usually Walter Hines Page weekly words writing written York York magazine zine