Magazine Making, Nide 10Viking Press, 1931 - 323 sivua |
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Tulokset 1 - 3 kokonaismäärästä 20
Sivu 136
... definite rules forbidding certain sub- jects , which were once more common in magazine offices than they are at present . It was a fixed rule of the Saturday Eve- ning Post many years ago that nothing must be printed " to offend mother ...
... definite rules forbidding certain sub- jects , which were once more common in magazine offices than they are at present . It was a fixed rule of the Saturday Eve- ning Post many years ago that nothing must be printed " to offend mother ...
Sivu 235
... definite and fairly powerful stimulus before he can be induced to subscribe . American periodical publishers face keener competition than their British colleagues and are not likely to be content with the smaller profits of such solid ...
... definite and fairly powerful stimulus before he can be induced to subscribe . American periodical publishers face keener competition than their British colleagues and are not likely to be content with the smaller profits of such solid ...
Sivu 265
... definite sales at a definite time . Or , broader in its aims and in the long run more profitable because more far - reaching , it may be planned not to stimulate the sales of any one num- ber , but to keep the magazine definitely in the ...
... definite sales at a definite time . Or , broader in its aims and in the long run more profitable because more far - reaching , it may be planned not to stimulate the sales of any one num- ber , but to keep the magazine definitely in the ...
Sisältö
Economic Basis of the Magazine | 3 |
The Organization of a Magazine Staff | 14 |
Editor and Printer | 41 |
Tekijänoikeudet | |
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advertising appear Atlantic Monthly blunders book review century CHAPTER characters Charles Dickens circulation manager color column copy copy-reader correct cost criticism deal editing editorial office electrotype engraver error exactly frequently give H. L. Mencken half-tone hand ideas illustrations important inch interest issue journals keep kind lay-out less letters linotype literary editor live type machine magazine editor magazine's manu manuscript mass matter methods modern monotype movable types newspaper newsstand sales once ordinary paper periodicals photo-engraving Pica plates possible practice printed printer problem profit proof proof-reader publishing readers releases Remembered Yesterdays Robert Underwood Johnson rule S. S. McClure Saturday Evening Post script sheet sometimes sort space spelling staff standard story subscribers success thing tion typewriter typographical usually Walter Hines Page weekly words writing written York zine