Magazine Making, Nide 10Viking Press, 1931 - 323 sivua |
Kirjan sisältä
Tulokset 1 - 3 kokonaismäärästä 47
Sivu 18
... known another elderly gentle- man to propose to allure the public - by printing on the cover the academic title of an unknown professor in an ob- scure foreign university ! I have known the united efforts of five persons to be required ...
... known another elderly gentle- man to propose to allure the public - by printing on the cover the academic title of an unknown professor in an ob- scure foreign university ! I have known the united efforts of five persons to be required ...
Sivu 24
... known a proof - reader who could neither spell nor use ref- erence books . And twice I have known an editor to hear of the prospective addition of a new member to his staff through the casual inquiries of outsiders , before any official ...
... known a proof - reader who could neither spell nor use ref- erence books . And twice I have known an editor to hear of the prospective addition of a new member to his staff through the casual inquiries of outsiders , before any official ...
Sivu 245
... known as " front money , " may be as much as half the total price . It is either kept by the canvasser or shared with his crew manager . The rest of the subscription price is mailed in to the agency by the subscriber . This money , in ...
... known as " front money , " may be as much as half the total price . It is either kept by the canvasser or shared with his crew manager . The rest of the subscription price is mailed in to the agency by the subscriber . This money , in ...
Sisältö
Economic Basis of the Magazine | 3 |
The Organization of a Magazine Staff | 14 |
Editor and Printer | 41 |
Tekijänoikeudet | |
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advertising appear Atlantic Monthly blunders book review century CHAPTER characters Charles Dickens circulation manager color column copy copy-reader correct cost criticism deal editing editorial office electrotype engraver error exactly frequently give H. L. Mencken half-tone hand ideas illustrations important inch interest issue journals keep kind lay-out less letters linotype literary editor live type machine magazine editor magazine's manu manuscript mass matter methods modern monotype movable types newspaper newsstand sales once ordinary paper periodicals photo-engraving Pica plates possible practice printed printer problem profit proof proof-reader publishing readers releases Remembered Yesterdays Robert Underwood Johnson rule S. S. McClure Saturday Evening Post script sheet sometimes sort space spelling staff standard story subscribers success thing tion typewriter typographical usually Walter Hines Page weekly words writing written York zine