Magazine Making, Nide 10Viking Press, 1931 - 323 sivua |
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Tulokset 1 - 3 kokonaismäärästä 10
Sivu 98
... stage , any detailed correction is expensive because it necessitates breaking up the pages and rearranging the type , line by line . No author should ever see page proof except in cases of great emergency . Page proof that an incautious ...
... stage , any detailed correction is expensive because it necessitates breaking up the pages and rearranging the type , line by line . No author should ever see page proof except in cases of great emergency . Page proof that an incautious ...
Sivu 114
... stage , and a glance at this record of movements of proof and copy will show exactly where the magazine as a whole stands . The titles of articles are constantly changing as better and better ideas occur to the editors during the long ...
... stage , and a glance at this record of movements of proof and copy will show exactly where the magazine as a whole stands . The titles of articles are constantly changing as better and better ideas occur to the editors during the long ...
Sivu 263
... stages . Between those stages a subscriber represents the expense of promotion and fulfilment but no income from increase in advertising rates . Thus a quality magazine with a circulation of 110,000 , must either deliberately try to ...
... stages . Between those stages a subscriber represents the expense of promotion and fulfilment but no income from increase in advertising rates . Thus a quality magazine with a circulation of 110,000 , must either deliberately try to ...
Sisältö
Economic Basis of the Magazine | 3 |
The Organization of a Magazine Staff | 14 |
Editor and Printer | 41 |
Tekijänoikeudet | |
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advertising appear Atlantic Monthly blunders book review century CHAPTER characters Charles Dickens circulation manager color column copy copy-reader correct cost criticism deal editing editorial office electrotype engraver error exactly frequently give H. L. Mencken half-tone hand ideas illustrations important inch interest issue journals keep kind lay-out less letters linotype literary editor live type machine magazine editor magazine's manu manuscript mass matter methods modern monotype movable types newspaper newsstand sales once ordinary paper periodicals photo-engraving Pica plates possible practice printed printer problem profit proof proof-reader publishing readers releases Remembered Yesterdays Robert Underwood Johnson rule S. S. McClure Saturday Evening Post script sheet sometimes sort space spelling staff standard story subscribers success thing tion typewriter typographical usually Walter Hines Page weekly words writing written York zine