Magazine Making, Nide 10Viking Press, 1931 - 323 sivua |
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Tulokset 1 - 3 kokonaismäärästä 46
Sivu 126
... things , " observes Matthew Arnold . " They are not ; they are of bad example . They tend to spread the baneful notion that there is no such thing as a high correct standard in intellectual matters ; that every one may as well take his ...
... things , " observes Matthew Arnold . " They are not ; they are of bad example . They tend to spread the baneful notion that there is no such thing as a high correct standard in intellectual matters ; that every one may as well take his ...
Sivu 133
... thing had already been done . " Ah , " McClure would say , " not in the McClure way , " and would immediately give that new twist to an old idea which is the last and best hallmark of real originality . Few editors are capable of such ...
... thing had already been done . " Ah , " McClure would say , " not in the McClure way , " and would immediately give that new twist to an old idea which is the last and best hallmark of real originality . Few editors are capable of such ...
Sivu 285
... things like that . But if the editor can find articles good enough , things like that will sometimes arrange themselves . APPENDIX I Estimating Copy A MANAGING editor must know before Magazine Publicity 285.
... things like that . But if the editor can find articles good enough , things like that will sometimes arrange themselves . APPENDIX I Estimating Copy A MANAGING editor must know before Magazine Publicity 285.
Sisältö
Economic Basis of the Magazine | 3 |
The Organization of a Magazine Staff | 14 |
Editor and Printer | 41 |
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advertising appear Atlantic Monthly blunders book review century CHAPTER characters Charles Dickens circulation manager color column copy copy-reader correct cost criticism deal editing editorial office electrotype engraver error exactly frequently give H. L. Mencken half-tone hand ideas illustrations important inch interest issue journals keep kind lay-out less letters linotype literary editor live type machine magazine editor magazine's manu manuscript mass matter methods modern monotype movable types newspaper newsstand sales once ordinary paper periodicals photo-engraving Pica plates possible practice printed printer problem profit proof proof-reader publishing readers releases Remembered Yesterdays Robert Underwood Johnson rule S. S. McClure Saturday Evening Post script sheet sometimes sort space spelling staff standard story subscribers success thing tion typewriter typographical usually Walter Hines Page weekly words writing written York zine